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Beginner’s Guide To Private Label Rights

Thursday, January 4th, 2007

Private label rights content is one of the best things to come along on the Internet in a long time. This content is written by someone and then sold to other people who can use it as they wish. This is different than ghost writing because a ghost writer typically writes content for one person and one person only. This makes ghost writers an unaffordable option for some Internet marketers who are just starting out and haven’t built up a solid base of profits.

The beauty of PLR content is that it is written and distributed to many people. Instead of getting an article from another author and having to keep all of the information exactly the same, you can attach your own name to PLR content and use it however you wish.

Instead of having to link to another author’s Web site or spend hours writing your own articles, you can use PLR content to build up your Web site so that you can draw visitors and turn them into users or buyers. Instead of having a boring site with no content, you can have hundreds of articles added to your site in a day or two if you purchase large packs of PLR content.

There are many ways in which you can use PLR content. Two of the basic ways to make use of this trend are to buy PLR content and use it to build your business or to write PLR content and sell it to others. If you choose to purchase PLR content from another writer, be sure to check the quality of samples before committing to buying a large quantity of articles.

There are some writers who are trying to produce PLR content quickly and don’t proofread or edit the articles before distributing them. Other writers speak English as a second language and this is reflected in the way each article is written.

Even if you purchase some of these articles at a low price, it may still save you money to buy these affordable PLR articles and have an editor read through them and correct them instead of having a ghost writer write original content for you at an expensive price.

If you are a writer, you can make a good deal of money writing PLR articles and distributing them to Web site owners who want to build their sites full of relevant content. If you have high quality standards, you can even make a full-time living writing PLR articles.

PLR Content & Online Courses

If you’ve ever wanted to offer an online course, but didn’t have the money to pay a writer or the time to write all of the content, think about using PLR articles. If you want to offer a course on Internet marketing, all you need to do is buy a bundle of PLR content on the same topic and organize the most important articles in an online course format. You can edit the articles and include information from your own experience and research, or you can keep the articles intact and add other materials to each lesson.

Since the articles are usually in text format, it will be easy for you to organize these articles and send them one by one to your students. You can also create e-books and Web sites for people using your e-course to refer to when they need help or more information on a specific topic.

Article Marketing with PLR Content

Since PLR content is something you can use as you wish, you can change the articles to be specific to your business and your industry and then use them for article marketing. Article marketing is one of the most popular FREE marketing methods because this technique accomplishes two purposes. One, your credibility as an expert is increased because people will begin seeing your name attached to informative articles about your field.

Second, you can attach a resource box to your articles giving people the link to your Web site. This is an EXCELLENT way to create one-way links to your site without having to pay for them or offer a barter exchange for the one-way links. The more links to your site that people are exposed to, the more traffic you will have. Once you boost your traffic, then it’s your job to start converting all of your visitors to loyal customers.

Search Engine Optimization with PLR Content

Submitting PLR articles to online directories can also boost your search engine optimization efforts. Search engine optimization (SEO) is the process of making your web site more accessible for the search engines so that people can find you when they perform searches for specific words and phrases.

One of the best SEO methods is to create one-way links to your web site. Creating these one-way links is often difficult because most web sites want to exchange their link for your link and do not want to link to your site without some sort of benefit for their business.

With the popularity of article directories, you no longer have to spend time seeking out other web sites that are willing to provide a one-way link to your site.

You can purchase a pack of PLR articles and use the resource box for each article to link to your own web site. Many newsletter writers, web site owners, and e-zine editors use these article directories to find articles for their online publications.

Not only will your link remain on the article directory page containing your article, it will also be displayed on any web site that uses your article. This means that if you submit only 20 articles to a directory, you can realistically generate 100 or more one-way links to your web site once other web sites start using each of your articles. Not only will these links help potential customers find your web site, they’ll also help the search engines find your site.

Article Directory Creation with PLR Content

You don’t have to use the article directories of other web sites to benefit from PLR content. You can create your own article directory and benefit from it in a number of ways. Simply purchase one or more packs of PLR content, develop a web site that archives each article by category or topic, and market your directory so that it begins generating traffic. Creating your own article directory will most likely benefit your SEO efforts as the search engines look favorably upon web sites with a lot of content.

There is an added benefit to creating your own article directory that can make you even more money. You can join Google AdSense or a similar program and place advertisements relating to the topic of each article on each individual page of your web site. When visitors click on these ads, you will receive a small commission from the program you have joined.

This is a simple way to make money without even doing any work. All you do is build the site, place the ads on each of your pages, and collect your commissions.

Maintaining Your Opt-In List with PLR Content

Your opt-in or subscriber list is one of the most valuable assets you have when you run an online business. When people opt in to your subscriber list, they are giving you permission to send them a newsletter, a weekly e-mail, or information on special offers from your company.

In order to keep them interested in your products and services, you have to keep them aware of your company, and interested in what you do. Using PLR content to keep people interested in your company is one of the best ways to maintain a loyal customer base. Imagine what would happen if you opted in to a subscriber list only to receive e-mails that did not have valuable information or if you didn’t receive any e-mails at all. What would happen? You’d either unsubscribe from the list or you’d stop opening list e-mails when they arrived in your inbox. This is exactly what you want to prevent your customers from doing.

Purchase one or more packs of PLR content about your customers’ topics of interest and send a weekly or monthly message that includes one or more of these articles. If you have more than one subscriber list, target each list with specific articles that relate to their needs. For example, an accountant might have three subscriber lists - one for small business owners, one for his or her corporate clients, and one for clients in the nonprofit industry.

PLR articles on topics of interest to each specific group can be purchased and sent to each subscriber. This will keep your company’s name in front of each prospect and provide valuable information that can create goodwill between you and your potential customers.

Newsletter Production with PLR Content

Having a newsletter not only provides information to your prospects and customers, it can also be a source of extra income for your business. You can purchase PLR articles and make them into one or more newsletters that can be sent to your subscriber base on a weekly or monthly basis. This will allow you to provide valuable information while promoting your products and services.

In addition to promoting your own products and services, you can also sell advertising space in your newsletter once the subscriber base has reached a significant number. If your newsletter reaches thousands of people each month, you can make it worthwhile for other companies to advertise with you. Be selective about other companies that you include in your newsletter.

Only advertise companies that provide products or services that your customers need. If you are producing a small business newsletter, include only advertisements for products and services needed by small businesses. You might advertise office supply providers, accountants, legal consultants, and marketing professionals. Advertisements for toys and home furnishings don’t have a place in your small business newsletter, so don’t accept advertisements from these businesses.

Becoming Known as an Expert with PLR Articles

Developing a reputation as an expert in your field is made easier with PLR articles. You can purchase packs of PLR articles with very specific information that is advanced in nature, and people on your subscriber list will start to look forward to reading your e-mails. Not only will you become a trusted source for quality information, you’ll also be able to give recommendations on web sites to visit and services to try.

With your subscribers’ confidence in you on the rise, you can recommend that they visit an affiliate’s web site or try one of your new services and it will sound like the advice of an expert rather than a thinly-veiled sales message. When your subscribers start visiting the sites you recommend, your income will increase in one of two ways. One is that subscribers will visit your own web sites and purchase your products and services.

The second is that your subscribers will visit other web sites that generate affiliate income for you and make purchases that will generate commissions. Either way, you win. You get the reputation of an expert and you boost your income at the same time.

Beginner’s Guide to Joint Ventures

Thursday, January 4th, 2007

Internet marketing is a long-time commitment between you and your online customer base. But, what is Internet marketing? At it’s most basic level, it’s the process of putting a product in front of a consumer, selling the product, and asking the consumer to return. But this is only the first part of a strong internet marketing strategy.

Internet marketing is also about making a website work its best for you, the business owner. That is why the successful formulas, secrets, and ‘My strategy for wealth’ schemes do not work. There are no ‘Ten Steps to Success’ for Internet marketing. What works for one business, will not work for another.

In the internet world, instead of two companies coming together in a merger, they form a joint venture.

The Commonwealth Alliance Program anticipates that strategic alliances (Joint Ventures) accounted for 25% of all revenues in 2005, a total of 40 trillion dollars. “This figure has been steadily growing over the past years as more solopreneurs and Work At Home Parents (WAHPs) decide to unite to augment their revenue in the highly competitive global environment.”

It all comes down to understanding all of the strategies and picking the right one for your business. In simple terms, internet marketing strategy is the ‘how’ and ‘why’ of online sales.

Joint Venture

The term Joint Venture is a simplistic process in the Internet marketing realm. A Joint Venture means different things to different online businesses. You can use a Joint venture to build your opt-in list, earn income, increase hits, and increase exposure. A joint venture in the internet world operates differently than it would in the brick and mortar world.

An example of a joint venture in the brick and mortar world would be a gym coming together with a company that produces body building supplements. The gym needs equipment to operate, and they may sell some products on the side.

An example in the internet world would be a content rich, 1,000+ page niche web site that affiliates for a company selling products to that niche. The content rich site is well optimized and ranks well with all of the major search engines, and has its own large, loyal list of unique users. They need a product to sell.

A Joint Venture represents the easiest way to start an online business, and increase revenue. In fact, for many new entrepreneurs, it is the only 100% risk-free methods of marketing.

A joint venture is like a marriage. A good JV can create fortunes. It can bring together products and services, free media attention, and resources to cut down the amount of time needed to spend promoting and marketing. There are four players in the JV world, each works together to create a win-win situation for all.

The Product
It can take a long time to find a list owner who will take a new product. Most list owners want products with a proven value for their subscribers. There are thousands of list owners. Product owners uses these lists to leverage their sales and split profits with the list owner.

The trick for product owners is to find lists with an incredibly narrow niche. This can be hard. Many list owners try to be everything to everyone. A list with a target audience will produce more sales than a larger list that has a broader audience.
Remember that the brokers and customer list owners have something that you need - trust. You cannot buy trust, so when it comes to negotiating with them, do not try and nickel and dime them, especially if your product does not have a proven track record.

Mailing List Owner
Product owners aren’t the only ones who can profit nicely from joint ventures. Often a product owner will offer a much higher affiliate commission to the owner of a large, targeted list, for promoting the product. This is a win-win situation for both parties - the product owner’s sales will often explode right after the product is announced to a large, responsive list. And the list owner makes a nice commission on the product, all for taking an extra 5 minutes to mention the product in his or her newsletter.

Some of the best places to build opt-in lists are free and fall under the radar of most internet marketers. For example, did you know that Myspace now drives more hits to websites than MSN? Or, did you know that you can buy the top space on Google, Yahoo, MSN, and Altvista for less than $50 a month? Yes, that’s right.

This is a great time to get building a list. The internet is still not awake to the idea that Web 2.0 doesn’t work the same way as the old websites. You no longer need to spend so much time optimizing your websites. In fact, MSN is the only major search engine that really cares about meta tags anymore. The rest of the search engines use keyword density to ban websites that pump more than 5% of a keyword.
It is easy to find brokers who will help you build a list. This is because few people work at building lists. The Brokers need these lists to survive.

Broker
The Broker’s job is to match the right product to the right list of customers. A good broker will charge a percent from both sides for as long as the joint venture remains, which could be years.
This is a great job for someone who is internet savvy, a real people person, and who can sell new concepts to people. The first step for a new broker is to join the forums, ezines, and communities that will put them in contact with products, and then do the same with content rich websites that under-utilize their marketing ability.

An easier way to do this is to contact hundreds of ezines, and get them to pay a fee for advertising on each other’s ezines. The ezine owners may pay you $100. In return, they get $1000 of advertising, build their opt-in list, and hike up the prices they charge their advertisers.

Providence Man
This is the most neglected Joint Venture method. It requires a lot of research, and there is failure. But, eventually, the providence man will earn 50% of all direct sales.

The providence man searches for great products that have poor exposure. They identify a product or service, review their web site, sales letter, order forms, web design and many other things, then recommend improvements. In this way, a providence man is sort of like the systems analyst of the brick and mortar world.

Then, the providence man will arrange a Joint Venturing agreement with the product owner. This is great for the person who is more at home on the internet than in the brick and mortar world. If you have already formed yahoo groups, have an ezine, host chats, sell ebooks, then you are a natural.

For example, you may know a lot of people who have created their own business software. You in turn build a contact list with dozens of ezines, websites, and forums where small businesses are looking for something easy, cheap, and reliable. Now, ask the programmers if they would be willing to pay you 10, 20, and even 50% of all sales through those ezines. In return, you pay the ezine owner 2 - 10% in sales.

Scams
The introduction to the Joint Venture world can be treacherous. Many of the new list-building communities are nothing more than old ’safe list’ programs cloaked as Joint Venture communities. They charge a fee to join, and offer nothing. Their products are rarely more than the ’secret to my success’ or ‘how to make a million overnight’ programs that used to be sold from websites and forums.

A certain amount of wading through scams is to be expected. However, once you find the real brokers and providence men venues, there is a fortune to be made.

Why It Works
One of the easiest to break into Joint Ventures I have seen is in the blogging sphere. The blogger builds 10 plus blogs and gets hundreds of hits. They ping daily, write free articles to build links, and build subscriber lists. The Internet Marketing companies pay them $5 - $10 per blog, to post a press release or ad from their clients. I know bloggers who write 200 blogs a week, post 50 ads in them, and make $500 - $1000. It is that simple.

This does not mean that a person who has a dynamite online course cannot hook up with one of the major players in their niche, and create a partnership with that one person, earning money hand-over-fist.
The reason why more people are not profiting from Joint Ventures is because they do not believe that the system works. That is because they lack vision. Yes, to many people it does sound impossible to make $1000’s a week, but that is because they are thinking like a laborer. Not like a solopreneur.

This is not a get rich quick scheme. Yes, it does take work to make $1000’s a week. I won’t kid you. But look at it this way. The internet transfers literally trillions of dollars in wealth every year. The measly $1000 you have been promised, in return for 100 - 500 hours of prep work, over a few weeks, or months, is totally in proportion to the hundreds of thousands of dollars that will trade hands in the time it takes you to read this report.

How Joint Venturing Works
Joint Venturing profits all parties, without any cash investment whatsoever. The parties rely upon two basic marketing rules. The first is that people buy from someone they trust and know. The second, there is more money in the list and backend sale, than there ever is in the initial sale.

A joint venture can be as simple as exchanging banners and text links. Most websites have engaged in a Joint Venture with Google’s Adsense program. Or, it could be a complex case where a content rich website with client lists finds products to sell in exchange for a percentage of those sales.

The beauty of a Joint Venture is that you do not need to sign away any of your business. This is not a merger. It is a symbiotic relationship where two entities will use each other’s strengths to ensure their survival in the vast world wide web.

Using Blogs to Turn Your Web Site into a Traffic Powerhouse

Thursday, January 4th, 2007

If you use the internet on a regular basis, you are sure to have heard about blogs. Many people use blogs to write about personal topics, feelings, and opinions. But did you know that blogs are also used as a business marketing tool? The interactivity of blogs along with the ease of creation and maintenance makes them an attractive option for online marketing purposes. Developing a regular readership of your blog can help you to achieve several goals. You can build solid customer relationships, inform people about your products and services, and generate links for search engine optimization purposes. Take a look at the many ways that having a blog can benefit your business and you’ll find ways to use blogs almost immediately in your marketing efforts.

Setting Up a Blog

Setting up a blog can be pretty simple if you have the patience and time to learn how to use one. You can choose to design your own blog format on your existing site or you can use a blog from Wordpress or www.blogger.com. (Alexa) Your marketing goals will help you to decide which type of blog to use. Blogs from www.blogger.com (Alexa) are free, but since they’re not a direct component of your web site, you may have to optimize them differently than you would than if you had a blog integrated into your site. If you choose to use your own design and have it be a direct component of your site, you have more control over design and function and you may also be able to market your blog more easily.

Profiting from Blogs

Blogs help you to be profitable because they allow you to market your products and services without using overt sales messages that may cause prospects to stop visiting your site. Instead, you use blogs to communicate information and subtly promote your own products and services while you help others. This creates goodwill for you and your business. There are many opportunities for using blogs to turn a profit. Learning about each of them can help you decide which ones are right for your business.

Blog Articles

Blog articles are a great marketing tool because they allow you to showcase your expertise in your chosen field. You can publish articles on almost any topic related to your business and continue to provide information to your prospects and customers. Blog articles can also be optimized for the search engines by using specific keywords that help people find your web site. If you pick the right keywords, you can start seeing improved traffic results in as little as a few months. You can also integrate your blog with your viral marketing efforts by encouraging people to share your articles with other people.

Keyword-Optimized Blog Postings

One of the great things about blog postings is that they can be as short as 75-100 words and still help you accomplish your internet marketing goals. When you keyword-optimize your blogs, you are using specific keywords to help people find you when they do searches for information. The more specific your keywords are, the better your chances of being found by your target market. Another positive aspect of short blog postings is that they make it easier to maintain your blog from day to day. Instead of having to write 500 or 1000 words every day, you can take as little as a few minutes to dash off a 75 or 100-word paragraph that gives information or lets people know about new products and services.

Linking with Blogs

One-way links are one of the best search engine optimization tools available. One-way links are links that are placed on other web sites that point people to your web site. When you post articles and other items of interest, people may like them enough to post the link on their web sites. The more one-way links you can generate with your blog, the better your chances of improving your search engine rankings and driving more traffic to your web site.

Affiliate Marketing with Blogs

You can also participate in affiliate marketing by using your blog. When you sign up to be a member of an affiliate program, you’ll want to do as much as you can to promote those products and services and generate commissions. Having a blog makes it easy for you to promote the products and services of other companies. You can write a short post about a new service or write reviews of helpful products and services and include your affiliate links. When people visit your blog and become interested in the products and services discussed in your postings, they may become interested enough to click on your affiliate links and make a purchase. As long as the products and services are appropriate for your target market, you can use a number of affiliate links so that you can make money in several different ways.

Creating a Buzz with Blogs

Blogs are part of a technique called buzz marketing. Buzz marketing is when you create a “buzz” about your company and turn prospects into loyal customers. Creating a buzz is simply putting your message in front of your target market and getting them excited about your products and services. There are several ways to create a positive buzz about your business using your blog. If you post interesting items, you’ll generate interest in your blog and encourage people to link to your web site and share your blog with friends. Buzz marketing can also be accomplished by using your blog to promote products and services. The tone of your blog can make or break your buzz marketing efforts. Straightforward information and boring posts will probably turn people away from your site. If you make posts that convey your excitement, enthusiasm, and passion for your products and services, you’ll start to create the same passion and enthusiasm among your prospects. Using this technique can help turn your blog from just another web page into a dynamite marketing tool that keeps visitors coming back again and again.

Google AdSense with Blogs

Google AdSense can also be used with blogs to earn extra money. Google AdSense is a simple and free way to earn income while you are also promoting your products and services with your blog. You can sign up with Google for free and go through a web site review. No obscenity or adult material is allowed in the AdSense program, but most other web sites will qualify. Once you have been approved, you keep posting to your blog. The AdSense program will give you advertisements based on the keywords used in your postings. If you write a post about recipes, you may get ads about cookbooks, restaurants, or food distributors. You can choose where the ads go on your page so your blog maintains its unique look. When people click on the links provided with the ads, you’ll earn a small commission. You can earn even more extra money by putting a Google search box on your blog. When people use this search box, targeted ads will appear in their results. You will get a commission from each ad they click.

Blogads

Blogads is a service that was created to put advertisements on blogs. Advertisers develop their own advertisements, choose blogs to target, and select the amount of time they want their ads to appear. Bloggers can accept or refuse to put the ads on their blogs. The Blogads service gets a percentage of your commission earnings since they host the ads and act as the intermediary between advertisers and bloggers. The more people visit your blog, the better your chances of earning money with this program.

AdBrite

AdBrite is similar to Blogads as the company acts as an intermediary between bloggers and advertisers. With this program, you can place banners, text ads, and vertical ads on your blog. As the blogger, you choose what advertising opportunities are made available to your visitors. Businesses can visit your blog and purchase advertising directly from a link on your page. AdBrite manages the payment process and the relationship between advertisers and bloggers. Like Blogads, the company keeps a percentage of the money you earn for the work they do at moderating the advertising relationship.

Selling Customized Products

To further create a buzz and improve your brand identity, you can sell merchandise from your blog that is customized with your logo or color scheme. When you have a loyal following of readers, your chances of being able to sell this type of merchandise improve greatly. You don’t need to go out and have items printed only to sit in your office unused. You can use one of many companies to print products on demand, as your customers order them. This eliminates the need for inventory and reduces your chances of wasting money on products that don’t sell. You can find some of these companies by doing a search on your favorite search engine.

Whatever methods you choose, blogs can be a great way for you to develop your brand and create a community of loyal customers.

7 Tips On How To Buy A Work From Home Website On Ebay

Thursday, January 4th, 2007

Are you looking to buy a ready-made work at home website of business on Ebay? I’m floored at how many work at home “websites” and “businesses” are listed daily. They all promise to make you a millionaire fast or that you can earn $5000 a month starting right now. Although there are legitimate listings, there are an alarming number of listing that simply scream out “SCAM!”. Unfortunately many people don’t hear it or don’t look for the signs. Before you fall victim to such a scam and waste your money, here are 7 tips to help find the right website.

1) Look out for Outrageous “Income” or “Income Potential”

Many listings claim that the website or business makes HUGE amounts of profit or has the “potential” of making a huge profit. This is your first sign of a possible scam because if YOU had a website that made $500 a day would YOU sell it? I know I wont. So why is this person selling his or her website? They always list a few “excuses” like, “I have no time to run this website” or “I build them so I can sell them”. Honestly, if you had a website that’s making you money, you would FIND the time to run it and improve it, not sell it off. Be weary about these claims of HUGE profits. If it looks too good to be true, it just might be!

2) Ask for Verifiable proof of income.

If the website is claimed to be making profit, the seller might show you a PICTURE of his or her income statement. Sadly these PICTURES can be easily altered to say ANYTHING that a person wants to - including showing profits. Pictures of Paypal statements can be easily doctored to show profits. If the profit statements are real, the owner should have no objection to faxing you a copy of the statement, plus statements for previous months. Plus the owner should be able to show DIRECT relations between the website being sold and the statements. Often owners will have multiple websites that tie into ONE paypal address. And they might show you a statement of that profitable paypal account. But the fact of the matter is that the actual profit is from multiple websites and the particular website on sale might not even be profitable. This is a business transaction so make sure you treat it like one and ask for verifiable proof. Don’t settle for mere PICTURES on a website as proof.

3) How long has the website been established for?

Many websites are claimed to be “established”. This means that the seller claims that the website has been around for some time and has regular traffic and customers. Look into the source of the traffic. The seller might have purchase “guaranteed” traffic just to make it LOOK like an established website. Demand website statistics for at least 6 previous months and study them. If you see a sudden spike in traffic, then you know something’s up. And even if you don’t see a sudden increase, where is the traffic coming from? What are the seller’s advertising methods used to get that traffic? Once you purchase the website, will you continue to get the same benefits of advertising and traffic? Is the seller willing to show you how to advertise? If so, how much will it cost per month? Do the math and see if the website will indeed be profitable after the costs. Don’t buy websites that are new yet claim to be established. Really profitable websites are at least an year old and can show you proof of its establishment. Also use tools such as www.Alexa.com (Alexa) and type in the URL of the website to see exactly WHEN it was established. Alexa’s reports can’t be doctored by the seller and is a credible source. Do your research before you place your bid.

4) Beware of so-called Millionaires promising to make you a millionaire.

If YOU were a millionaire why would YOU be selling information about how to become one on ebay? If you were that generous, why don’t you donate your money to charity? Or better yet GIVE that information away for free? Why CHARGE for information? I see many so called Millionaires selling their “secrets” starting at $49.00. If you had so much money what would $49 be worth to you? It’s a drop in the ocean. Unless the seller BECAME a millionaire by selling his “secrets” for $49 to people who thought they can be millionaires themselves. So if you bought such a website, would YOU automatically become a millionaire? Or would you have to sell the SAME information to others at $49.00 a pop to become one? You’ll need to make 20408 sales at $49.00 to become a millionaire. Often, there’s always a catch like that in offers by these so-called self made millionaires. They don’t love you. They love your money and they ask it upfront. If they were in a charitable mood why don’t they just GIVE you the secret and once you make your million let you pay them $49.00 of out it? Ask them that before you buy these websites or “secrets”.

5) Be weary of instant “Cookie Cutter” websites.

Many websites on sale are simply replicates of a site and are put up for sale many times. This means that you are not the only one who’s got a website like that. This produces competition and when you are starting out, you don’t want to have a fierce completion. These types of “cookie cutter” websites lose their identity in the market. Basically the mentality of your visitors would be “You see one, you’ve see them all”. YOUR website won’t be unique. And you end up fighting an uphill battle. Opt to buy unique websites that aren’t sold many times over and over again. You can easily spot cookie cutter websites if you search ebay. You’ll see the same theme such as “legal forms” or “paid to drive” websites. Don’t waste your time or money on these. Save your money to buy a unique website. It will pay your back many times over.

6) Beware of Adsense Earning statements

Adsense is the new way of starting an instant income stream. You get paid by Google for showing ads on your website. Many websites claim they have a daily Adsense income of say $50 or a monthly income of say $3000. Work at home businesses that are SOLELY built on adsense are a disaster waiting to happen. Don’t get me wrong. Adsense is a very good source of income. But it should NOT be your ONLY income. The Adsense revenue is directly related to your website traffic. If you lose traffic you lose income. If a seller boasts high profits through adsense, ask for verifiable proof of income for previous months and see how much profits were from adsense and if it was the ONLY source of income. Don’t put all your eggs in one Adsense basket. It’s tempting but you’ll be flirting with trouble if your website doesn’t have another method of income.

7) Pay attention to the number of bids.

If a website catches your attention don’t bid on it until you can get a feel for it’s worth. The number of bids on it can give you a rough idea about what kind of an opportunity it is and whether it’s worth your time and money. If a website has 0 bids and has a buy it now price of $49.00 it’s probably not worth your money. It could well be another cookie cutter website. If the website has many bids and there’s still plenty of time before the auction ends, and the price is fairly high then it might be actually worth that price. Remember that you aren’t the only person doing research. Many bids means many others have done research and like what they found. Make sure you check out WHO those bidders are and their feedback as well. Don’t be fooled by false bids.

There you go. 7 tips on how to select a work at home website at ebay. I hope that your search will reveal the ideal business for you and I pray that you follow my tips and not end up losing your money. Take care this holiday season and spend your money wisely.

7 Keys To Running A Successful Work At Home Business

Thursday, January 4th, 2007

Almost 89 percent of home businesses fail within the first month. That number is staggering and should also be an eye opener to you if you are planning on starting a work at home business. If you are just started your home based business then you specially need to be careful.

What are the keys to a successful home based business, you ask? Here they are.

1) Focus On One Thing At A Time

This is perhaps the most important key. Many home based businesses fail because the owners start too many things at the same time and thus spread themselves to thin. They believe that in order to make money, you need to do many things and run many websites at the same time. They think that having more websites give them the edge over others. When you are a beginner, your main focus should be to take on just ONE thing at a time. Stick to one website and concentrate on making it a success. Pull all your effort on this single website and make it work for you.

Once you begin to see a profit, you might consider expanding. But until you do profit, keep your focus on it.

2) Organize Yourself

Your business is an extension of yourself. If you are not organized your business will also be the same. Make it a point to organize your business or work so that you are well in control of it. You need to keep your personal life separate from your business in order to truly be able to gauge success. Start by simply separating your personal files from your business files. A little organization will help you greatly.

3) Keep Notes

When you start out with your home based business you begin to learn new things. And as you learn you will take that knowledge for granted unless you take notes and write it down. It might be notes on how to do a simple task. But if you don’t write it down, somewhere down the line in a few months you might forget how to do it. And that might cost you. If you learn something new, write it down. If you did something new, write it down. A useful guide to writing things down is to pretend that you are writing it down for someone else who has no knowledge about it. If you can write down notes so that this person can pick up your notes and accomplish the task, then you’ve done good. Remember that this “other person” could be YOU in a few months down the line. So the more you write, the easier it will be for you.

4) Keep Accounts

A home based business is a business. So treat it like one by keeping separate accounts for it. At the least, write down the things that you spend on. At the start, the spending tends to increase almost out of control. If you do not keep track of how much you spent and where you spent it at, you will find yourself in the red pretty fast. Keep a tight hold of your accounts and make sure you know it before you get “in the hole”.

5) Be Regimented

Set yourself a set of rules that apply to your business and stick to it. If you told yourself that you will dedicate 2 hours a day to your work at home business, then make sure you do it daily. If you miss one day, make up for it the next. Don’t let lethargy creep into your daily routine. Make sure you go through the paces and accomplish something each day. If you can end your day with a successfully accomplishment, it makes it easier to start the next. Be regimented and follow your plans.

6) Experiment

Don’t be afraid to try new things. Working at home is a new thing by itself. As you learn and build your business you will find out new ways of doing things that can save you time and money. But don’t try too many things at the same time. Remember to pick one aspect of your business and experiment with it. Make sure you can measure success or failure of your experiments and experiment only if you can clearly measure it. Don’t experiment with critical aspects of your business unless you can clearly measure the change. For example, don’t experiment with a new hosting provider unless you already have statistics for your current hosting provider and can compare it with the new one.

7) Don’t Neglect The Basics

Finally, what holds true to life, holds true to your home based business as well. Don’t neglect the basics. The basics are the building blocks of your business. Aspects like, collecting payment, shipping an item, following up with the orders or simply taking the time to reply emails are basics that don’t change too often. The way you do it might change but the task itself will not. So don’t neglect these basic tasks, for if left unattended, they can be cause of your downfall.

Running a successful home based business is not hard if you follow these 7 keys to success. Remember that your business is only a strong as its weakest link. I’ve shown you 7 such links. It’s up to you to ensure they hold fast.

7 Reasons Why 87% of Affiliate Marketers Don’t Make Money

Thursday, January 4th, 2007

If you are a work at home beginner then being an affiliate is THE most lucrative means to start making money fast. But being an affiliate and being a successful affiliate who’s making money are two different things. You’ll be surprised that 87% of affiliates don’t make more than $175 a month. Are you one of these struggling affiliate marketers? Here are 7 reasons why you could be among those who don’t make money.

1) Saturated Market

One of the most common mistakes that many affiliates make is to join an affiliate program that promotes a product that targets a highly saturated market. That means that the target market you are trying to sell to is full of others who are trying to sell the same thing. Areas such as “internet marketing” and “website traffic” are areas that relatively new affiliates should be weary of since it’s very hard to sell anything in these markets unless you’ve already made a name for yourself. Stay away from these highly saturated markets and find “niche” markets that you can easily dominate and promote to. This will greatly help you make a profit.

2) No interest in product

This is a mistake that many affiliates do without knowing it. They simply join an affiliate program because it’s “cool” or because someone else told them to. And they figure that by being an affiliate they will get the same benefits. Don’t be fooled. If you don’t have a personal interest in the product you are promoting you won’t put in the effort to actively promote it. And this will ruin your chances of success. If you like what you promote, then it shows through your websites or your written words and this positive influence is transferred to your prospective buyers as well. Make sure you join an affiliate website that promotes a product that interests you.

3) Low profitability

Many affiliates join an affiliate program simply because the payout per sale is huge. Often a single sale might pay you $99.00. And you think it’s a good product to promote. But you forget the fact that to earn $99.00 you have to sell a product that’s $299.00. Thus a single sale could be hard to make as compared to a much lower priced item. Therefore concentrate on joining an affiliate program that pays a higher percentage yet has a product price that is low or moderate. A 50% commission of a product that costs $50 is a good deal because you will be able to sell more of that product that the high priced ones.

4) No pre-selling

Many affiliates simply advertise their affiliate URL. They put their entire faith on the main affiliate website that they are sending people to. Thus your success is in someone else’s hands. Why take the risk? Why not pre-sell the idea of the product and get the prospect into a buying mood by preparing them for what they will find at the affiliate main site? A well constructed product review can be the ideal pre-sell for any product. Advertise your website that reviews the product and let the prospect visit the main site via your website. Once you “prep” them up, the sale is far more easier to make.

5) No Link cloaking

As I mentioned before, many affiliates use their affiliate URLs in advertising. This means that their affiliate Ids are plainly visible to anyone who wants to replace it with their own and thus steal a sale from you. Thus you must employ some form of link cloaking or encryption so that your affiliate links don’t get stolen or hijacked. Why chance it when you can prevent link theft?

6) No focus

A common mistake of an affiliate is to join an affiliate network and start promoting ALL of the network’s products at once. This “shot gun” affect can shoot down your profits simply due to the fact that you have no focus and thus your advertising efforts are wasted. Always pick one or two related products and maintain your focus. This way you can tune your marketing efforts without the other product cannibalizing your profits.

7) No targeted traffic

And lastly the most common mistake is to have no targeted traffic. Website traffic means nothing unless you get targeted traffic. Simply joining click exchanges or traffic exchanges will not make your affiliate checks soar. You simply MUST employ methods of FREE targeted traffic generation and keep generating traffic in this manner if you want your profits to increase as well.

There you have it. If you can avoid those 7 mistakes, then you will become a Super Affiliate that finally earns the kind of money you’ve always dreamed of.

Do You Really Need Your Own Website To Promote Affiliate Products?

Thursday, January 4th, 2007

One of the best ways to earn a substantial monthly income is to promote other people’s products and services for a portion of the profit from their sales. This is commonly referred to as affiliate marketing. Many product owners have their own affiliate programs and affiliates can simply promote a URL or website address that’s got their affiliate ID in it.

Is this the best method to promote affiliate sites? Or should an affiliate have his or her own website? Here are a few things to think about regarding having your own website.

1) Unique web presence

Having your own website means that you also have your own unique web presence. You can basically create your own identity and stand out from the rest. This lets you create a unique website that’s not one of millions of the same old template. People like change and it helps to be different. Create your own web identity and it will help you catch your prospect’s eye.

2) Can help build your own list

Simply sending visitors to your affiliate websites through your affiliate URL is not good marketing. At the least you simply MUST get the visitor’s name and email address and build your own list. Having your own list means that you get to contact them at regular intervals and promote your products to them on more than one occasion. Also this gives you a chance to create a repot between the visitor and yourself. This leads to increased credibility on your part and will help you close the sale in the end. You simply MUST have your own website to build your own list.

3) Can easily add and subtract products

You might start out by promoting 1 affiliate product at first. But eventually you’ll branch out and expand into multiple products. Many of them can be related. If you don’t have your own website you’ll end up having a bunch of affiliate URLs to promote. And guess what? You will be alienating one product promotion from the other. The smart thing to do is create a website with a common theme and promote multiple products along that same theme. This way any promotion or advertising you do will funnel prospective buyers to any of your affiliate products. This will greatly improve your chances of making a sale. Plus if you feel that some products aren’t working out, you can simply take them off your website easily.

4) Can pr-sell

Have you ever tried to bake a cake? If you haven’t, ask your mom or grand ma if she shoved the cake into a cold oven. She’ll tell you that you first have to pre-heat the oven before you bake the cake. Promoting affiliate products is similar. You have to first “pre-heat” or pre-sell the IDEA of the product and get the prospect into a buying mood before you send them to the main sites. Once you pre sell them, the main website can help close the sale. Writing you own product reviews is one way of pre selling. You can’t pre-sell without having your own website.

5) Easy URL makes for easy remembering.

Which of the following URLs will you remember is a month’s time?

http://www.KrazeCar4U.com/cgi-bin/?aff=123321&pid=53325&tk=ffsg (Alexa)

or

http://www.CoolCars.com (Alexa)

If you picked the first, then you need to get out more. Because 99% of the time, people will remember the second one. Why? Because it’s short and easy to remember. Many affiliate URLs take the form of the first one. Too complicated. Hard to remember. And this means that people will rather type in www.sKrazeCar4U.com (Alexa) rather than the whole URL. This means that YOU don’t get paid because they didn’t visit the website using the full URL.

Now consider the second URL to be your own website. The URL is simple and catchy and people will remember it. And you can promote many car related products from it. See the advantage of having your own website?

6) Get personal with them and introduce yourself

If you saw me on the street one day and have never met me before, what’s the first thing you’ll say?

“I can refinance your house with a low interest rate blah blah blah”

or

“Hello. How are you. I’m ( your name ) “

Now if you used the second method, which is what any sane person would do, and you turned out to be a banker, I just might have come to you for advice and maybe even hire you to be my personal banker some day.

If you used the first method I would have totally ignored you. And that means NO sale for you.

You simply must create a personal welcome “aura” around yourself before you can promote something to a total stranger. You first have to introduce yourself to them before you can pitch your offers to them. Having your own website will let you do this and in the end, help you close many more sales that would have been pitched to deaf ears.

7) Can do backend sales

The best money comes from backend sales. Backend sales means that you first sell a low cost product and then follow up with a more expensive yet related item later on. Many people will buy from you a second time, much more easily, than the first. So you can easily sell them more expensive items and increase your profits. You can’t do this unless you had your own website AND your own list. If you aren’t doing back end sales, you are missing out on 80% of the profits.

So the bottom line is YES in order to successfully become an affiliate marketer and promote affiliate products, you simply must have your own website. I hope you realize the importance of it by now and cash in on it right now.

6 Points To Think About Before Going Fulltime With Your Work At Home Business

Thursday, January 4th, 2007

There comes a time in every work at home business owner’s life when that question keeps nagging in their mind : “Should I Work At Home Full Time?” Many home based business owners do their businesses part time, and still keep their “day job”. Often this is the best way to get going. When one starts their own work at home business, it’s always as a “hobby” or a supplement to the main source of income.

But as time passes by and the work at home business begins to blossom and profit, you wonder if it’s time to go full time. Before you venture into a full time work at home business, here are 6 points to think about.

1) Justify the reasons for wanting to go fulltime.

Ask yourself what the real reason is, for wanting to go fulltime. Is it because you think you are ready? What does “ready” mean? Are you doing it because someone told you to do it? Whatever the reasons for it, it’s a good idea to sit down, with your significant other - if you have one, and talk or think it through. Write down the reasons and make sure you are doing it for the RIGHT reasons. Make sure you are fully aware of what you plan to do and all the consequences. If you have a job right now, think about being fired from it this very day. Can you survive? Can you pay the bills? Can you support your family? Going full time is a serious step in your work at home business life. Make sure you understand that and are taking the step for the right reasons.

2) Change of mindset

Working part time on your home based business and doing it full time are two different things. You will have to have a change of mindset about how you do business if you are to succeed in going full time. You cannot afford to not know exactly how your business makes money right now. Nothing should be “miraculous” about your work at home business. Everything should be clear to you. No hidden aspects. If you want to go fulltime, then you need to be in control of your business 100%.

It’s like moving up from little league to professional baseball. The same type of commitment, attention to detail, the NEED to succeed and the will to win has to be in you. Remember that once you go full time, you need to go all the way. There’s no “half way” if “full time”. So make sure that you are ready for a total change in mindset.

3) Have money in the bank

I don’t care HOW good you think your work at home business is doing right now you simply CANNOT go fulltime unless you have at least 6 months savings in the bank. Sit down and write down the total monthly expenses you incur right now. Add both your personal and business expenses. Add an additional 10% as “unseen expenses”. Now multiply that by 6. That’s how much you should have in the bank right now, before you even THINK of going full time.

You simply must have something to fall back onto, a “safety net” that’s there in case your decision to go full time didn’t turn out to be the right one. You have no idea what fulltime would be like or how your business will perform once you go full time. Your recent business profits might have been due to seasonal spikes in customer buying habits and you might suffer a drastic decline in profits just as you go fulltime. So always have something to fall back onto.

4) Don’t burn all the bridges

Many people who had a “9 to 5″ job and went full time with their work at home business make one hug mistake. They get into the “fire your boss” mode and sever all links with their employer and quit on bad terms. This is a big mistake. Never leave your current employer on bad terms. Don’t call your boss up and tell him or her off and not show up for work one day. Be professional and give notice. Explain your reasons for quitting and make sure you leave as a professional. This job has provided for you for this long. You’ve earned it - yes - but it’s been your lifeline all this time. Don’t simply kick it away just because your work at home business is doing good now and you THINK are ready to do it full time. Be professional and leave graciously. You never know when that job you once had begins to look really good 6 months down the line and $6000 dollars down the “hole”. If your decision to go full time with your work at home business doesn’t work out, you’ll at least have a job to go back to. Think about it.

5) Leverage and Automate

Before you take the plunge and go full time, try to leverage and automate right now. Leverage by getting others to do your work for you. IE: Having an army of affiliates promoting your products. There’s only so many hours a day you can work and it’s a good idea to get more people to do work for you than trying to do everything yourself. Creating your own affiliate program and recruiting affiliates is the best way to go.

You can automate your business processes to free up more time for yourself. If you find that you spend 2 hours sorting through and sending emails, try to find a tool or service to do it for you. There are many cheap yet powerful tools in the market that can do common yet time consuming business chores for you. Research and automate your business. It will help you greatly. Do this before you go fulltime.

6) Test before you go fulltime

Before you quit your job and go fulltime, you need to test your work at home business to see if it can really generate as much as you THINK it will. Don’t assume that since you work 3 hours a day on your home based business right now that if you work 6 hours a day you can double your profits. It’s not as cut and dry as that. Increasing your monthly profits is not as easy as working twice hard. You need to test your theories and make sure they are sound. Never go fulltime on a half hearted plan.

Working fulltime on your home based business is a big step. Thus treat it like one. Make sure you think it through clearly and with someone else as well. Sometimes it helps to get a second opinion. What ever you do, make sure you do it for the right reasons and that you are REALLY ready to work at home fulltime.

8 Ways To Prevent A Home Based Business Catastrophe

Thursday, January 4th, 2007

Is your work at home business doing good right now? Do you depend on it, monthly? Does it generate a considerable amount of income for you? What if I said you could lose it in a blink of an eye? Far too many work at home business owners don’t realize that their work at home business is only as “stable” as the computer that they use for it. Think about it. Many people build their entire work at home business around their computer. The computer is their link to all of their websites that make them money. It is also the place where they store their business software, e-books, products, customer information etc. Take that computer away and how will YOU go on?

Many people take their computers for granted. They think it’s an absolute which will always be there for them. Many people don’t realize that all it takes for that “life line” to be cut could be a small power surge or a hard drive failure. Poof! Just like that, your work at home business can be gone! Or imagine yourself the victim of a natural disaster, like a hurricane. Could your come back and pick up from where you left off? Or will you lose everything and have to start over from scratch? What can a work at home business owner who makes a living on the internet and relies on their computer, do to make sure he or she can recover from a catastrophe? Here are a few suggestions.

1) Separate your business from your personal work..

Ideally it would be nice to have two computers, one for your personal use and one for your business use. Perhaps you can’t afford to have two computers, If so, then organize your business data separately in different folders on your computer. It can be as simple as creating a folder called “Business” and storing all relevant data and information in that folder. This will make it easy for you to locate and back up your data when needed.

2) Backup your websites.

This only applies if you have your own websites. It’s always a good idea to backup your entire website and download the “dump” onto your computer at regular intervals. Backing up your website is a time consuming process and should only be done when ever after you make a significant change to it. Obviously you need to have your own web hosting account in order to backup your site. Affiliates who promote other people’s websites cannot back up the site for obvious reasons. But even they can write down important information such as usernames and passwords along with important website addresses. Having a “hard copy” of important information is always a good idea.

3) Get your computer a surge protector

Your home business computer can easily be wiped out by a simple power surge. Protecting your computer from such a power surge is pretty easy these days. It’s also cheap. You can get yourself a surge protector from a local Radio Shack for under $30. The latest ones also have a built in surge protector for your phone line that stops a surge before it reaches your modem. Those of you who have dial up modems should get this upgrade.

4) Print your important documents and file them

You might have important documents such as customer details or expensive e-books on your computer. Print them out and file them neatly. Store the files in a safe place like a bank’s safety deposit box. You never know when a “hard copy” might come in handy.

5) Backup your computer on external drives

Buy two external USB Hard drives. Right now, you can get a pair of 80GB USB hard drives for under $150. Consider the cost as an investment and ask yourself which costs more - your business or $150? Once you get the two external drives back up your business data onto one of the drives regularly. If you have organized your data into a “business” folder, simply copy it onto the new drive. Make a backup of the first external hard drive onto the second one at least once a week. This ensures that you have TWO identical eternal hard drives at all times.

6) Don’t keep the backups in the same place

I’d advice you to keep the second backup hard drive in a location other than your home. For example at your bank’s safety deposit box. This ensures that, God forbid, something happens to your home, you always have another backup else where.

7) Make sure that your computer is protected from Viruses and Spyware/Adware

Having a backup is a good start but you must try to keep your computer in good working condition so that you won’t NEED to restore from a backup. Make sure your computer has a virus guard installed and that you scan for malicious adware and spyware programs. Preventing a break down is as important as having a contingency plan.

8) Use common sense

And finally, there’s no substitute for common sense. If that little voice at the back of your head tells you that the monitor is not a coffee cup holder, then listen to it. Try to prevent disasters before they happen by using common sense. It might save you a lot in the long run! There you have it. A backup plan for your online work at home business. I hope that you take heed and actually DO something about it before you end up losing your livelihood. Remember that prevention is better than “cure” and when it comes to your work at home business, I’m sure you’ll agree with me on this.

Can You Really Make $10,000 A Month Online?

Thursday, January 4th, 2007

Is it really possible to make $10,000 a month working from home and running your own business online? Does it sound like a dream? Is it even possible, let alone be a dream? And how many people actually make that much anyway?

The answer is YES. You CAN make $10,000 a month working from home and running your own work at home business. And YES there are plenty of people who make that much, or even more, on the internet. But it didn’t happen overnight!

It starts out just like any other business. With a lot of “elbow grease” and hard work. There’s simply no short cut to it. If you think that you can wake up tomorrow and make $10,000 while you slept, then you’re right. You can! But only if you won the lottery or some rich relative died and left you his or her money. That’s the ONLY way you’ll make a lot of money in no time. Other than that, it’s all about how hard you work at your work at home business.

It’s just like any other business. You can’t assume that just because you do it online, some miracle will happen and the business will take off by itself. You must realize that in order for any business to succeed, be in online or offline, you’ve got to put in the effort.

But what are the basic guidelines you should follow if you want to make $10,000 a month? Here’s how.

a) Target a niche that’s lucrative.
You can’t succeed if your target market is saturated, unless you’re a genius. For the rest of us, we need to focus of building our work at home business around a niche that’s not too big but yet not too small either. You must make sure that your niche is big enough for you to be able to sell to it and yet small enough that not too many people are targeting it. This is one place where SIZE does matter. And knowing exactly how big your niche is, is so very important.

b) Focus on one thing
Once you find your niche you need to focus on it. It’s easy to get side tracked or branch off into many different streams of markets. Don’t lose focus! Keep doing what you are doing and focus on ONE specific thing at a time. Make it work 100%. And even then, there’s always room for improvement. Many work at home business owners fall into this “diversify or die” mode and they spread themselves too thin. Don’t fall for that. Focus on one thing and do it well. There’ll be a time to expand, but not until you are making a considerable monthly income. If you are making a few bucks each month, you KNOW you need to focus!

c) Test and Refine
You cannot be complacent about how you do your business. What’s good today can be bad tomorrow. And you’ll never know unless you test and refine your business process. Don’t take someone else’s advice on what’s good for your business. Test it yourself! Use different website copies, headlines, calls to action, prices, bonuses etc. There are a LOT of areas you can test - so make sure you do it. And when your results are in, refine your business process. If your results are conclusive, make the change. Don’t wait until it’s too late. Refine your process and then keep testing it. It’s a cycle. Not a movement. So repeat it often.

d) Keep doing what works.
Sometimes you’ll find that there are certain aspects of your business that you’ve tested and found that it works well. There’s no need to change it. Well then don’t. Many people think that change is universal and that EVERY aspect of their business should be changed. Don’t be like that. Change only those that your tests told you to change. Leave other aspects that work, well alone. If they work - don’t change them.

e) Try to automate as much as possible
After a while you’ll find that some of your day-to-day business chores take up most of your time and that leaves little for the rest. You always feel that you don’t have enough time. Identify the aspects of your work at home business that take up most of your time and see if you can automate it to some extent. You might also be able to find tools or services that can do those tasks for you in less time or effort. If you can automate such processes and free up more of your time, you can use that time on other areas of your business that can be of more use to you.

f) Replicate your success
If you’ve tested, refined, tested some more, and automated as much as you can then you will begin to realize that your business is now almost running in “auto pilot” mode. And this means that you can now run the business spending less time. And the profits have not taken a hit and have actually increased. Once you begin to see that you are making a considerable amount a month, it’s time to replicate your business. And that means creating a whole new business that works the same as the one you’ve got. Once you get more than one work at home businesses running, you will have multiple streams of income. And now you are that much closer to your $10,000 a month goal.

g) Keep Working Hard!
And finally, you simply can’t find a substitute for hard work. Working hard means working smart. So as you start your multi income streams you must not let yourself slacken and lose focus. Keep a firm grip on your businesses and make sure you put in the same hard work that brought your to your $10.000 a month dream. Treat it like a business and it will treat you well - I promise you.

So earning $10,000 a month from your work at home business is indeed possible. But there are no short cuts and no silver bullets. Hard work and working SMART will get you close to that “dream” faster. And once you are there you’ll find that all that hard work was well worth it!